The Affiliate People have a zero tolerance approach to affiliate fraud. Our view is that a small but determined minority cannot be allowed to drag the whole industry into disrepute. Any affiliate found abusing a program’s terms and conditions and/or sending fraudulent traffic will be struck off the network.
The specific measures and safeguards we put in place to protect our clients from fraudulent activity are confidential (for obvious reasons). What we can say is that we carry out a variety of checks before we permit a company or individual to join our network. A large number of applications to join our network are refused at the outset.
Once an affiliate is on the network their traffic will be reviewed on a daily basis to ensure that it is valid and genuine. Prevention is always better than cure which is why we establish close relationships with our affiliates and monitor the traffic generated so closely.
If you want more information on our fraud prevention systems then please feel free to contact us.